Introduction
A new luxury-focused night tour series for international visitors has launched in Shinjuku.
Organized by Snack Yokocho, the program titled
“Lost in Translation–Inspired: A Cinematic Night of Whisky, Neon & Snack Bars”
offers a premium, immersive night experience centered around Shinjuku’s whisky bars and traditional snack bars.
Here are the details.
A Luxury-Focused Night Tour Series for International Visitors
Snack Yokocho is operated by Online Snack Yokocho Culture Co., Ltd., led by “Snakkujo®” Mayuko Igarashi.
The organization works to revitalize the snack bar industry through collaborations with snack establishments across Japan, offering tourism tours, corporate training programs, regional events, and cultural experiences for inbound visitors.
Through snack bar experiences that appeal not only to international tourists but also to Generation Z, the initiative contributes to enhancing the quality of nighttime culture in Tokyo and other urban areas.
As an “evolved premium night tour” exploring Shinjuku’s nostalgia, light, and shadow, the luxury-focused series
“Lost in Translation–Inspired: A Cinematic Night of Whisky, Neon & Snack Bars”
has now begun.
Participants visit long-established whisky bars and snack bars that retain a Showa-era atmosphere, becoming the “main character” in their own immersive story.
The program combines English-language storytelling by a guide with photography experiences, offering a premium night program designed for those seeking exclusive, experience-driven travel.
Three Key Points of “Lost in Translation–Inspired: A Cinematic Night of Whisky, Neon & Snack Bars”
1. Explore “Cinematic Shinjuku” with a Guide
Participants visit iconic Shinjuku locations such as Omoide Yokocho, Kabukicho Ichiban-gai, and neon-lit nightscape spots that symbolize the area.
2. A Cinematic Luxury Night Experience
Enjoy a special drink at a long-established whisky bar, experiencing Shinjuku’s nightlife in a refined setting.
3. A Snack Bar Experience at the Core of Tokyo Nightlife
The snack bar portion allows participants to experience Japan’s unique karaoke culture and counter-style social interaction.
Tour Overview
Service Name:Luxury-Focused Night Tour Series
“Lost in Translation–Inspired: A Cinematic Night of Whisky, Neon & Snack Bars”
Area:Shinjuku Station area, Tokyo
Duration:Approximately 2.5 hours
Experience Includes:1 long-established whisky bar + 1 snack bar
What’s Included:
3 drinks + light snacks
Photo session data
Karaoke experience
Certificate of completion
Price:60,000 yen (tax included) for 2 participants
For more details and reservations, please visit the official page.
Looking for the original article in Japanese?
Click here to view the Japanese version on Daily Shinjuku.
https://daily-shinjuku.tokyo/2026/02/24/shinjuku-cinematic-night-of-whisky/
