Introduction
Only one stop from Shinjuku on the JR Yamanote Line, Shin-Okubo is known as Tokyo’s Korean Town. It’s a bustling neighborhood filled with Korean restaurants, street food stalls, K-pop shops, and beauty stores. With the global popularity of Korean culture, Shin-Okubo has become a must-visit spot for international tourists. This guide covers access, attractions, shopping, and food highlights.
Getting to Shin-Okubo

- From Shinjuku Station: Just one stop (about 2 minutes) on the JR Yamanote Line.
- On Foot: About a 15-minute walk from Kabukicho in Shinjuku.
- Other Lines: Also accessible via Okubo Station on the JR Chuo-Sobu Line.
Must-See Attractions in Shin-Okubo

- Shin-Okubo Shotengai: The main shopping street filled with Korean restaurants and shops.
- K-pop & Idol Shops: Stores selling CDs, posters, and merchandise of popular Korean idols.
- Korean Culture Experience: From beauty products to entertainment, immerse yourself in Korean pop culture.
Shopping in Shin-Okubo

- K-Beauty Stores: Offering a wide range of skincare and makeup products.
- Idol Goods Shops: Both official and unofficial K-pop items are available.
- Korean Grocery Stores: Stocked with Korean snacks, ramen, and other specialties.
Food & Dining in Shin-Okubo

- Korean BBQ: Enjoy staples like samgyeopsal (pork belly) and bulgogi.
- Street Food: Try tteokbokki (spicy rice cakes), cheese hot dogs, and hotteok (sweet pancakes).
- Cafés & Desserts: Trendy cafés offering bingsu (Korean shaved ice) and Instagram-worthy drinks.
Conclusion
Shin-Okubo is the perfect place to experience Korean culture without leaving Tokyo. With its food, shopping, and entertainment, this lively neighborhood is a must-visit destination for tourists seeking something different just minutes away from Shinjuku.
Looking for the original article in Japanese?
Click here to view the Japanese version on Daily Shinjuku.(https://daily-shinjuku.tokyo/2024/07/20/okubo-adomachi/)

